Production Ideas: Software, layout, and graphic design.
What will you use to create the layout? Back in the day, I would swap publications through the mail with kids around the
country. Some of the coolest looking papers or publications were created by hand, through the traditional cut and paste
method. Many contained hand drawn comic art. One 'zine from Canada especially struck me as
creative in terms of layout. Here Title Place issues consisted
of newsprint and random collages made from magazine/photo clippings, set
as the background, with white columns for the articles
printed on each page. The overall effect was an artsy little 'zine with a
bold statement.
The early issues of my paper,
Pandora's Box, were created in a graphics program. I don't remember the name, but it
allowed us to tweak words and create columns. When I later founded a dorm newsletter, I used Microsoft Pagemaker, which
wasn't half bad. I'm sure for those of you more computer savvy than I, you know of something better. Think
about producing a logo or something that will identify your publication.
An excellent piece of software is Microsoft Publisher. It comes with
templates for you to create brochures, pamphlets, and just about anything
under the sun, with easy to manipulate textboxes, columns, and wordart.
If you know how to use Microsoft Word, you'll catch on quick with
Publisher. The
best feature, in my opinion, for those of you who have no clue how to
code a webpage, is the convert function whereby a publisher file can be
converted into an HTML file. In a matter of seconds, you can upload the
html file to your hosting server and you're set. If you create each issue
in publisher, you don't even need to worry about transferring everything
over or having to scan the issue per page. Viewers will see each issue
in their browser as it exists in its physical copy.
Later issues of Pandora's Box were created purely with a big black magic marker and lots of cut and paste. We'd print out the
typed articles, cut out the respective columns, and paste them accordingly. Then someone would doodle and draw crazy
tribal borders and art all over the margins. This gave the issues a more artsy, off-beat look as opposed to the more
clean-cut neatness of the earlier issues. Maybe your decision on how to produce your 'zine will hinge on whether you
want your paper to look polished, classical, and professional, or more artsy, bohemian.
How big do you want the issues to be? What size paper? Pandora's Box consisted of pieces of 8''x 11'' white
papers, folded and stapled in half. Each half created one page. By shrinking our font down, it not only saved the cost
of printing per issue, but made our issues small and easy to carry, stash, and pass out. I've seen other publications
much bigger than ours. It really depends on your budget and resources.
As I've also mentioned before, a website to showcase your back issues would also benefit your paper.
It gives your audience a chance to catch up on things they've missed and learn a little more about you.
Furthermore, it's a chance for them to tell you what sucks and doesn't suck.